Vertical Funding Capital

How to Grow Your Business with Real Estate Investors

Learn how understanding and serving the needs of real estate investors can help mortgage brokers grow their businesses during all phases of the real estate cycle. It’s no secret. The mortgage industry has faced enormous headwinds in the last year. Wars, geopolitical sanctions, supply chain issues, and an increase in the money supply caused by […]

Search Engine Marketing Powers Business Growth

Originators need an online presence, not just a website, to attract borrowers During the first half of the year 2000, Google handled about 18 million searches per day. Today, it reportedly averages 5.5 billion searches per day. That translates to 3.8 million searches per minute. It’s an impressive number that’s hard to ignore — especially […]

Online Search Drives Mortgage Business Growth

The internet has transformed how people buy products and services, including mortgages An internet search is one of the most effective ways for mortgage brokers to accelerate business growth. Searches allow brokers to target and connect with prospective borrowers who are actively looking for a mortgage to meet their immediate needs. When originators combine the […]

Connect to the Power of Search Engine Marketing

Create compelling ads that are designed to grow your business Millions of real estate investors use internet search engines on a regular basis to locate financing for investment properties. If you’re not taking advantage of search engine marketing (SEM) to attract new clients, you’re missing out on a powerful tool for growing your mortgage company’s […]